Simplify Your Business: 10 Benefits of Marketing Automation Right From the Start
With almost 30 million small businesses in the US, there is a serious need to leverage the benefits of marketing automation. Many businesses owners are driving themselves crazy trying to keep up with manually doing jobs, as a digital marketing agency in Long Beach we wanted to cover some of the benefits of ma
How to Blend Web Analytics and Digital Marketing Analytics to Grow Better
Measuring the effectiveness of digital marketing is one of the greatest challenges facing organizations today. According to HubSpot’s 2018 State of Inbound report, 42% of marketers cited “proving the ROI of our marketing activities” as one of the biggest challenges they face within their compa
9 Tips to Make Writing Blogs for Your Business a Breeze
There are a ton of reasons your business should have a blog. Not only do people trust info they read in blogs, but businesses with blogs also get upwards of 97% more inbound links than those who are not writing blogs. Now that you know you need a blog for your business, you need to […]
10 Website Design Trends You Want in 2019 for Better UX
Web design trends come and go, but believe it or not, there's a reason for it. The digital landscape is always changing. What worked last year or even last month won't necessarily work today.
PPC Management for Growing Businesses
Building a brand online is arduous work. It takes strategy, planning and consistent effort to stand out from the competition. We believe firmly in the power of SEO and is always our prime objective when establishing a websites digital presence. To supplement that long-term SEO plan, PPC management facilitates i
What is Retargeting?
Retargeting, also called Remarketing, helps you re-engage users who have visited your website and left without making a purchase. You know when you're shopping on Amazon, leave and head over to a news site to find the duvet cover you were just looking at? Ya, that's retargeting.
Building Diverse Design Teams To Drive Innovation
Why We Focus on Building Diverse Design Teams To Drive Innovation There has been a surge of conversations about the tech industry lacking diversity. Companies are therefore encountering barriers in innovation. Technology faces inequality as consequence of having limited perspective in the design and product dev
The Month in WordPress: April 2018
Gutenberg migration This past month saw a lot of preparation for upcoming events and releases across the WordPress project – our 15th anniversary, Gutenberg migration and the trusted authors program. Read on to find out more about these plans, and everything else that happened around the community in Apri
Website Audit for Improved SEO and Conversions
What Is a Website Audit? A website audit is an examination of page performance prior to large-scale search engine optimization (SEO) or a website redesign. Auditing your website can determine whether or not it’s optimized to achieve your traffic goals, and if not, how you can improve it to increase perfor
How to Write a Business Plan: A Step-by-Step Guide
What information belongs in a Business Plan? Write an executive summary. Describe your company and business model. Analyze your market’s conditions. Explain your product and/or service. Outline all operations & management roles. Design a marketing & sales strategy. Detail a financial plan with bus