The Ethical Use of AI in Creative Agencies: Balancing Innovation with Responsibility
As the use of artificial intelligence (AI) becomes more integrated into the operations of creative agencies, questions about ethical practices are increasingly raised. AI has transformed everything from content generation to visual design and project management, providing powerful tools like ChatGPT and text-to
Introducing innovations in Google Workspace to help your organization thrive in hybrid work
For most organizations, the physical office is no longer the center of gravity for work. And as they look to establish a hybrid workplace that’s energized with ideas and a drive for succeeding together, many are finding that their legacy tools just aren’t meeting their needs. Today, Google Workspace is the
The future of work requires digital dexterity
While businesses can’t expect the unexpected, they can prepare for it. Events of the last few years have proven that circumstances can change at any time, with little warning. But flexible, dynamic culture and tools are one way that organizations can stay on course through unsteady waters. And one way to achi
Staying in sync: Effective collaboration strategies for distributed workforces
Workplace collaboration continues to evolve as hybrid work expands its footprint. While both “same-time” and “staggered-time” (or asynchronous) collaboration modes each have their place in the hybrid work environment, organizations and teams sometimes overuse one mode over another. That’s probably bec
Empowering everyday innovation to build a more adaptive business
Innovation is often associated with big wins: increasing a competitive advantage, developing a new product, or disrupting a category. But these outcomes are almost always enabled by advancements that occur on a smaller scale—in the ways organizations regularly carve out time for creative thinking, experiment
How organizations can rethink their approach to time management coaching
As business leaders evaluate their hybrid work models, employee productivity is top of mind. They’re trying to understand how to balance organizational needs for productivity with employee needs for autonomy, flexibility, and work/life balance. In my role as Google’s Productivity Advisor, I help organizatio
New Google Workspace features to help solo business owners
Over the past few years, we’ve seen more people forging their own path and turning their personal passions into businesses. These individual business owners, sometimes called “solopreneurs,” wear many hats as they run and grow their businesses: salesperson, marketer, accountant, the list goes on.That’s
8 steps to a market-leading inclusive hybrid work environment
Many executives across the globe are feeling the effects of a recent pivot to hybrid work models. This massive transition represents a significant departure from existing office culture. As business leaders look to operationalize their flexible work model infrastructure, they’re also evaluating what it takes
Don’t…actually do @ me: 5 new Google Workspace features
Sixteen years ago, we launched Google Docs and Sheets and introduced a new way of working. For many, it was the first time they worked in the same digital space together, in real time, without the burden — or risk — of sending documents back and forth. This has become second nature for billions of Google Wo
How to build collaboration equity in your hybrid workplace
Like many businesses around the world, Google is trying to combine on-site and off-site work into an efficient hybrid model. And like most businesses, we’re also figuring out how to get it right. As we grow our vision for the best possible hybrid workplace, one theme consistently emerges: the need for collabo