Radcrafters Blog

What is Retargeting? Retargeting by Radcrafters
What is Retargeting?
November 9, 2018

Retargeting, also called Remarketing, helps you re-engage users who have visited your website and left without making a purchase. You know when you’re shopping on Amazon, leave and head over to a news site to find the duvet cover you were just looking at? Ya, that’s retargeting.

Read More
Radcrafters and WordPress
WordPress 5.0 Beta
October 30, 2018

WordPress 5.0 Beta 2 is now available! This software is still in development, so we don’t recommend you run it on a production site. Consider setting up a test site to play with the new version.

Read More
Radcrafters aces-in-their-places
Aces in Their Places – Staffing for Client Success
June 29, 2018

I feel strongly that happiness should be a guiding principal in the work we humans do. Whether it be our personal or professional lives, we should all strive to do what we love each day. I am committed to finding capable and passionate talent that will love what they are doing for our clients. I call the process “Aces in their places,” it’s my guiding principal in staffing for client success.

Read More
Building diverse design teams
Building Diverse Design Teams To Drive Innovation
May 22, 2018

Building Diverse Design Teams To Drive Innovation There has been a surge of conversations about the tech industry lacking diversity. Companies…

Read More
Wordpress Logo
The Month in WordPress: April 2018
May 3, 2018

Gutenberg migration This past month saw a lot of preparation for upcoming events and releases across the WordPress project – our…

Read More
gzip-compression-radcrafters
Update on Gzip Compression
May 1, 2018

Gzip is a software application used for file compression and decompression. Gzip is short for GNU zip; as the program was created as a free software replacement for the compression program used in early Unix systems. If your host isn’t providing automatic Gzip compression, here are a few plugin options that have been proven safe.

Read More
Social Icons showing up as squares
Social Icons Showing Up as Squares!
April 26, 2018

We’ve experienced social icons showing up as squares a few times and have pulled together several fixes should you run into…

Read More
Radcrafters website-audit
Website Audit for Improved SEO and Conversions
April 24, 2018

What Is a Website Audit? A website audit is an examination of page performance prior to large-scale search engine optimization (SEO)…

Read More
radcrafters-business-plan
How to Write a Business Plan: A Step-by-Step Guide
April 22, 2018

What information belongs in a Business Plan? Write an executive summary. Describe your company and business model. Analyze your market’s conditions….

Read More
Radcrafters creating-buyer-personas
20 Questions to Ask When Creating Buyer Personas
April 22, 2018

Creating buyer personas is a crucial component of successful inbound marketing, particularly for the sales and marketing departments. After all, the…

Read More