Startup Branding: How New Business Owners Can Create a Powerful Brand
Your brand is the beating heart of your business but many startups only skim the surface of branding. When you don’t spend the necessary time and effort on this essential part of your development, it’ll be hard to get the results you’re looking for. Startup branding can make or brea
Understanding Your Marketing Competition When Creating a Branding Strategy
Why does marketing competition matter so much? Research shows that consumers need to see somewhere between five and seven physical impressions before they’ll remember a brand. That fact can motivate a business to invest in a branding strategy. Strategic branding can increase your company revenues by 23 p